The Direct Media company said on Tuesday that it was continuing cooperation with the Telenor mobile services provider in 2022.
Telenor is set to become Yettel with a presentation of the new brand scheduled for March 1. The transition to the new brand will be completed by the end of the month and will not require clients to do anything, a press release said.
“The Telenor company is facing a new development chapter which began with a change of brand and we are exceptionally pleased that Telenor has decided to have Direct Media continue its support to communication processes. To us this is confirmation of our credibility and expertise. We are looking forward to cooperating on new campaigns,” Direct Media United Solutions Strategy & Clients Director Marija Matic is quoted as saying in the press release.
Direct Media is part of United Group as are N1 and the SBB cable services provider. Telenor signed an agreement with the state-owned Telekom Serbia which was directed against SBB in 2021.